India’s largest carmaker, Maruti Suzuki India Limited (MSIL), reported its August 2025 sales numbers, revealing a slight dip compared to the same period last year. While domestic demand slowed down, exports provided a much-needed boost, especially with strong growth in overseas markets.
The company sold a total of 1,80,683 units in August 2025, compared to 1,81,782 units in August 2024, registering a marginal year-on-year decline.
Overall Sales Performance
In August 2025, total wholesales stood at 1,80,683 units, marking a slight dip from 1,81,782 units sold during the same month last year. The company attributed the decline primarily to weaker demand in the domestic passenger vehicle market, particularly in the entry-level segment.
However, a surge in exports provided balance, ensuring that the overall sales decline remained minimal.
Quick Summary Table
Category |
August 2024 |
August 2025 |
Change (YoY) |
|---|---|---|---|
Total Sales |
1,81,782 |
1,80,683 |
-0.6% |
Domestic Passenger Vehicles |
1,43,075 |
1,31,278 |
-8% |
Exports |
26,003 |
36,538 |
+40% |
Mini Segment (Alto, S-Presso) |
10,648 |
6,853 |
-36% |
Compact Segment (Baleno, Swift, WagonR, Dzire, Ignis, Celerio) |
58,051 |
59,597 |
+2.7% |
Utility Vehicles (Brezza, Ertiga, Fronx, Grand Vitara, Jimny, XL6, Invicto) |
62,684 |
54,043 |
-14% |
Van (Eeco) |
10,677 |
10,785 |
Stable |
Sedans (Ciaz) |
Discontinued |
0 |
— |
Official Website |
Domestic Passenger Vehicle Sales: Down 8%
Domestic passenger vehicle (PV) sales were 1,31,278 units, down from 1,43,075 units a year ago, representing an 8% year-on-year fall.
Mini Segment Decline
- The mini car category, which includes the Alto and S-Presso, was the hardest hit.
- Sales fell from 10,648 units in August 2024 to just 6,853 units in August 2025, a sharp 36% drop.
- This reflects the industry-wide slowdown in entry-level car demand as buyers shift toward compact SUVs and premium hatchbacks.
Compact Segment Stability
- The compact segment, comprising popular models such as Baleno, Swift, WagonR, Dzire, Ignis, and Celerio, showed resilience.
- Sales in this category grew marginally from 58,051 units to 59,597 units.
- This growth highlights sustained demand for affordable yet feature-rich hatchbacks and compact sedans.
Utility Vehicle Pressure
- The utility vehicle (UV) segment, including best-sellers like Brezza, Ertiga, Grand Vitara, Jimny, XL6, Invicto, and Fronx, witnessed a decline.
- Sales slipped from 62,684 units to 54,043 units, marking a 14% drop.
- Competitive pressure from rivals like Hyundai, Tata, and Mahindra in the SUV space continues to challenge Maruti Suzuki.
Vans and Sedans
- The Eeco van performed steadily, with sales of 10,785 units, almost unchanged from last year.
- The Ciaz sedan remained absent from the sales chart as it is no longer on sale.
Export Sales Surge by 40%
One of the most notable highlights of August 2025 was the 40% year-on-year jump in exports.
- Maruti Suzuki exported 36,538 units in August 2025, up from 26,003 units in August 2024.
- This strong performance underscores the company’s increasing focus on international markets.
The surge in exports also comes at a time when Maruti Suzuki has started shipping the e-Vitara, its first all-electric SUV, to global markets such as Europe. This will further enhance the company’s export portfolio in the coming months.
April-August 2025 Performance
Looking at the broader picture, for the April–August 2025 period, Maruti Suzuki reported:
- Total Sales (Domestic + Export): 8,89,070 units vs. 8,78,691 units in the same period last fiscal (marginal growth).
- Domestic Sales: Weaker due to slowing demand across mini and utility segments.
- Exports: A major highlight with 1,65,255 units, compared to 1,20,548 units in April–August 2024, showing strong international traction.
This performance indicates that while domestic sales remain under pressure, exports are emerging as a key growth driver for Maruti Suzuki.
Industry Context
The Indian automotive market continues to be competitive and challenging in 2025. Rising input costs, regulatory transitions like ethanol-blended petrol adoption, and changing consumer preferences are reshaping the demand landscape.
- Entry-level buyers are being squeezed due to affordability concerns.
- SUV competition has intensified with new launches from Hyundai, Tata, and Mahindra.
- Export markets, however, present a growing opportunity for Indian manufacturers, with Maruti Suzuki leading the charge.
Frequently Asked Questions (FAQs)
Q1. How many units did Maruti Suzuki sell in August 2025?
Maruti Suzuki sold 1,80,683 units, slightly down from 1,81,782 units in August 2024.
Q2. Which segment performed the worst in August 2025?
The mini segment (Alto, S-Presso) saw the sharpest decline, falling 36% year-on-year.
Q3. Did any segment show growth?
Yes, the compact segment (Baleno, Swift, WagonR, Dzire, Ignis, Celerio) grew marginally from 58,051 units to 59,597 units.
Q4. How were Maruti Suzuki’s exports in August 2025?
Exports surged 40%, reaching 36,538 units compared to 26,003 units last year.
Q5. What is the total sales figure for April–August 2025?
Maruti Suzuki reported 8,89,070 units sold in April–August 2025, broadly flat compared to 8,78,691 units in the same period last year.
Conclusion
The August 2025 sales figures reflect a mixed picture for Maruti Suzuki. While domestic sales dipped by 8%, exports surged 40%, balancing overall performance. The compact car segment provided stability, while the mini and utility vehicle categories dragged numbers down.
As Maruti Suzuki ramps up exports, particularly with the introduction of the e-Vitara, the company is expected to strengthen its global footprint. For the Indian market, however, sustaining momentum will depend on upcoming festive demand, new product launches, and government incentives for green mobility.
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